Channel Tools today announces signing a strategic agreement with G2K Group, a company that specialises in providing immediate actionable insight using its Parsifal AI Platform. This agreement will allow Channel Tools to develop a sales channel for G2K in the EMEA region and will be delivered through Channel Tools partnership with Tech Data EMEA.

G2K Group stands for AI made in Germany. The tech company’s experience extends across all disciplines of value creation from data; from collection, transformation, correlation, networking to smart action derivation. Along this entire value chain G2K has developed its own Artificial Intelligence (Parsifal), which understands and evaluates complex situations and provides suitable proposals for action. The two main fields of application are threat protection in preventative security management and gaining customer insights for experience optimisation.

In addition to that this year G2K have launched their Covid Control suite to reduce infection risks with Covid-19, which was in action at the UEFA Super Cup 2020 in Budapest and helped ensure 15,500 spectators were safeguarded when they attended the game in September 2020.

Kewal Gupta, MD at Channel Tools said, “We are pleased to have signed this agreement with G2K. It extends our range of solutions that is using AI to provide real-time decision making without hindering process. With Tech Data providing the infrastructure required behind this it means the market has access to a complete end to end solution coupled with a great dashboard experience.”

Bojan Stjepanovic, Director of Sales at G2K, added, “G2K is very happy having Channel Tools as a key distribution partner that boasts strong global sales channels and allows for effective EMEA-wide scaling of our unique AI solutions.”

If you are interested in finding out more about the solutions available through this collaboration and our strategic agreement with G2K, contact us.